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Innovation in Labelling Materials and Smart Tags: Beontag at LabelExpo

Global business enabler Beontag, one of the world’s largest manufacturers of labelling materials and smart tags such as RFID, NFC, and Bluetooth, is set to exhibit its expansive portfolio at the upcoming LabelExpo Europe 2025.

Creds: Beontag
Creds: Beontag

Taking place at the Fira Gran Via in Barcelona from September 16–19, LabelExpo Europe is the world’s largest event for the label and package printing industry.

Visitors can find Beontag at Booth 3B101, where the team will demonstrate expertise in adhesives, as well as its deep experience and future-focused innovations in customized digital solutions.

Labeling Materials for Every Industry

On its label materials side, Beontag will highlight a robust range of self-adhesive materials, including:

  • Hot melt solutions across all facestocks
  • Acrylic adhesives
  • PET liners
  • Specialised materials for tickets and tags

Visitors can explore versatile solutions for reliable application across a wide range of labelling demands, including:

  • Wash-Off Labels: A new line enabling easier recycling with no chemicals or hot water, supporting circular packaging systems.
  • ScandArtisan: Elegant and high-performing textured substrates crafted for premium glass applications such as wine, spirits, and jams.

Smart Tags and IoT Innovations

Beontag’s leadership in digital transformation will be showcased through a broad IoT portfolio featuring:

  • Over 80 standard RFID products
  • More than 2,000 customized solutions

Highlights include:

  • Carrier eWave: Microwave compliant and washable RFID tags for reusable packaging systems.
  • ECO LineECO Tags: Recyclable, paper-based RFID tags with a reduced carbon footprint.
  • RFID Smart Labels: Product lines such as Falcon, Pacer, Swift, and Setter, designed for tracking, authentication, and consumer engagement.

Thought Leadership at LabelExpo

Beontag will also contribute to knowledge-sharing through the AWA Label & Release Liner Seminar 2025, a parallel event on September 15.

  • Cedric Le Labousse, Beontag’s EMEA General Manager, will present on smart labelling as a bridge between physical and digital worlds.
  • Niels Schou, Europe General Manager, will join a roundtable on the future of pressure-sensitive labelling and liner trends.

Driving Sustainable Innovation

Beontag CEO Alejandro Quiroz Centeno commented: “LabelExpo Europe is a cornerstone event for Beontag, and we are proud to return with a comprehensive offering that reflects our growth, innovation, and close partnership with customers across Europe. Whether it is reliable materials or intelligent labels, we aim to lead with purpose, demonstrating our commitment to sustainability, performance, and customer focus.”

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